A business leader's missing skill

If you put a 15-year sales veteran in a room with a qualified lead, they’ll likely walk away with a deal. 

Now take the same salesperson but have them try to close the deal through video instead. What happens then?

We all know.

Many professionals, no matter how much they know about their industry or how successful they have been, need help talking to a camera.

So they don’t use video and are missing out on the most powerful medium of our time. 

While these pros struggle, people who aren’t subject matter experts but are better at video take center stage, spreading misinformation and superficial content.

There’s a divide between analog and digital communicators like never before.

Donald Miller says people don’t buy the best vacuum cleaner. They buy the vacuum cleaner with the best story.

He’s right, you know.

That’s where this newsletter comes in.

I’m an Emmy-winning Director with 16 years of experience helping billionaires, entrepreneurs, coaches, and everyday people look and sound their best on camera.

Every Tuesday, you’ll get a concise email from me with:

1. One thing you need to know: Trends, video tips, and editing tricks.
2. One thing you need to do: A practical idea for a video you can record.
3. One more thing: An entertaining link to sharpen your skills.

I call it “Just One Thing.” It’s what we teach our clients daily at 9/8 Central.

We’ll work together weekly, building your confidence while giving you real, tangible ideas for your next video.

If you do what each email says, you’ll have 52 videos working hard for you after just one year.

Ready to get started?

Until next time,

Will